The award industry is constantly evolving, with new trends emerging all the time. Here are a few of the most notable trends in the award industry for 2023:


  1. Personalization: One trend that is gaining popularity is the use of personalized awards. Rather than giving out generic trophies or plaques, companies are opting for more unique and personalized items that are tailored to the individual recipient. This could include things like custom-made awards, personalized artwork, or even experiential gifts like a trip or an adventure. Personalized awards allow companies to show their appreciation in a more meaningful and memorable way.

  2. Non-traditional awards: Another trend is the use of non-traditional rewards. In addition to traditional gifts like cash or gift cards, companies are starting to explore other types of rewards that can be used to motivate and engage employees. This could include things like extra time off, professional development opportunities, or even the chance to work on a special project or task. These types of rewards can be more impactful and meaningful to employees, as they provide a chance to learn and grow in their careers.

  3. Digital platforms: Technology is also playing a larger role in the award industry, with the use of digital platforms and tools becoming more common. This could include the use of virtual awards ceremonies or the implementation of online rewards programs that allow employees to redeem points or rewards for a variety of items.

Overall, the trend in the award industry is moving towards more personalized and meaningful rewards that are tailored to the individual needs and preferences of employees. By offering a variety of rewards and recognizing employees in a way that is meaningful to them, companies can foster a positive and engaged workforce.  Let our Team at All Star Awards & Ad Specialties help curate a plan to reward you employees in the best most meaningful way possible!